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I specialize in email list monetization using a proprietary data structure that’s largely unknown in the industry. My work is powered by a deep technical understanding of APIs and data analysis, allowing me to identify revenue opportunities that are typically overlooked. One example: I increased year-over-year revenue by 45% for a health-related email list, despite a sharp decline in traffic during 2023.
I operate with a results-driven, action-first mindset — I often begin solving problems before they’re fully articulated. I have a strong ability to analyze unfamiliar systems and break them down into manageable, actionable pieces. For instance, I’ve integrated Vidalytics CAPI data directly into a media buyer’s Facebook system to improve performance.
Additionally, I execute back-end PSM (Sago-style) campaigns that either re-promote a brand’s products or cross-promote relevant offers in a way that drives conversions while making logical sense to the audience.
